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Observe.AI

AI platform that analyzes contact center calls and automates quality assurance.

4.4 Customer Support
4.4 Very good 4.4
Analyzing 100% of calls surfaces QA and compliance issues that sampling would miss 100-seat minimum and annual contracts price out smaller support teams
Reviewed by Challenging Voice Editorial · Updated Jul 2026 How we rate
PricingContact for Pricing
Free planNo
CompanyObserve.AI
PlatformsAPI, Web
CategoryCustomer Support
Founded2017
Last reviewedJul 2026

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Overview

Observe.AI builds AI agents and analytics tools purpose-built for contact centers, letting brands transcribe and analyze the full volume of their calls rather than a sampled subset. Founded in 2017 by Swapnil Jain and based in San Francisco, the company has grown to roughly 240 employees.

The platform transcribes every call with speech recognition tuned for contact-center audio, then applies analytics to automate quality-assurance scoring, coach agents against real conversations, and surface trends across the full call volume instead of the 1-2% manual sample most QA teams historically reviewed. Observe.AI has raised $218 million across four rounds from investors including SoftBank Vision Fund, Insight Partners, and Menlo Ventures.

Observe.AI targets larger contact center operations that can meet a 100-seat minimum and annual commitment, rather than small support teams. Enterprise pricing runs roughly $60,000 to $180,000 per year depending on modules and seat count, with no self-serve or free tier.

Key features

  • Full-call-volume transcription instead of sampled manual review
  • Automated quality-assurance scoring across every customer interaction
  • Real-time agent coaching and performance visibility
  • AI agents for automating routine contact-center calls and workflows
  • Analytics surfacing trends and compliance issues across call volume
  • Enterprise deployment with a 100-seat minimum and annual contracts

Screenshots & demo

Demo video

Screenshots

Observe.AI screenshot 1

Pricing

Observe.AI uses custom pricing. Contact their team for a quote based on your needs.

  • Pricing modelContact for Pricing
  • Starting priceCustom
  • Free planNo
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Pricing is provided as a guide. Check the official site for the latest plans.

Pros & cons

Pros

  • Analyzing 100% of calls surfaces QA and compliance issues that sampling would miss
  • $218M in funding from major investors supports continued platform investment
  • Established track record since 2017 in a competitive contact-center AI market
  • Coaching tools tie directly to real call data rather than generic training material

Cons

  • 100-seat minimum and annual contracts price out smaller support teams
  • No published self-serve tier, every deployment starts with an enterprise sales process
  • $60K-$180K/year puts it well above budget for most small and mid-size businesses
  • Full value requires call volume high enough to justify full-transcription analytics

How it compares

ToolRatingFreeFromBest known for
Observe.AI (this tool)4.4No—Full-call-volume transcription instead of sampled manual review
Loris4.0No—Sentence-level sentiment scoring across every customer conversation, not a sample
Level AI3.8No—Auto-QA scoring across every interaction
daisee3.8No—Automatic transcription of every call, not a sample

Alternatives to Observe.AI

4 tools matched to Observe.AI on what they do, their category and their price.

Loris

4.0

Conversation intelligence platform that analyzes customer service interactions for sentiment, drivers, and agent performance.

Contact for Pricing Customer Support

Level AI

3.8

Contact centre platform spanning auto-QA, agent assist, coaching and virtual agents, with analytics across the whole customer journey.

Contact for Pricing Customer Support

daisee

3.8

AI speech analytics for contact centres – transcribes every call and scores quality automatically, at a claimed 90%+ accuracy against a human control group.

Contact for Pricing Customer Support

Frequently asked questions

What is Observe.AI?
Observe.AI builds AI agents and analytics tools purpose-built for contact centers, letting brands transcribe and analyze the full volume of their calls rather than a sampled subset.
Is Observe.AI free?
Observe.AI does not offer a free plan.
What are the best Observe.AI alternatives?
The closest matches in the directory are Loris, Level AI, and daisee, compared side by side above.

Reviews

4.4 Editorial rating No reviews yet

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