The best Sales & Revenue AI AI tools right now are Gong, Clari, and Outreach. Gong is our top overall pick (4.4/5). Compare all 7 below by price, features and rating to find the right fit.
Best Sales & Revenue AI AI tool for each use case
Call recording and deal coaching
Turn every sales call into a source of coaching data instead of relying on managers spot-checking a handful of calls. Gong records and analyzes conversations to surface talk-time ratios, competitor mentions, and deal risk automatically.
Pipeline forecasting
Build forecasts from real signal instead of rep-reported guesses. Clari pulls activity from calls, emails, and CRM data into a unified view of pipeline health and revenue orchestration across a go-to-market team.
Autonomous outbound prospecting
Run high-volume prospecting without adding headcount. 11x and Artisan deploy AI agents that research accounts, personalize outreach, and book meetings across multiple channels with limited human oversight.
Sales roleplay and certification
Train and certify reps on new pitches or objection handling before they get on a real call. Second Nature uses conversational AI to roleplay realistic buyer conversations and score rep performance.
How to choose a Sales & Revenue AI AI tool
- CRM integration — since sales and revenue data only creates value once it flows cleanly into the system reps already work in
- Autonomy level — because an AI that drafts content for review and one that acts independently carry opposite oversight requirements
- Data accuracy and hallucination risk — since bad AI-generated information in a forecast or outbound email can cost real deals
- Team versus individual pricing — since most tools in this category are sold and priced for teams rather than single users
Pro tips
- Feed conversation intelligence tools like Gong at least a few weeks of call data before drawing conclusions about coaching priorities.
- Review AI-drafted outbound messaging from tools like 11x and Artisan closely at first, since tone and accuracy matter more in cold outreach than almost anywhere else.
- Cross-check AI-generated forecasts against a manual pipeline review each cycle rather than replacing that judgment call outright.
- Use roleplay platforms like Second Nature for objection-handling scenarios specifically, since that's where new reps lose the most winnable deals.
How we test & rank
Our editors hand-test the tools in this category and score them on value, feature depth, popularity and real user ratings. Rankings are never for sale, and affiliate links never change a score. Read our full methodology
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About Sales & Revenue AI AI tools
This category covers software built around the full revenue cycle rather than a single sales task. Conversation intelligence platforms like Gong record and analyze sales calls to surface coaching opportunities and deal risk, while Clari unifies that signal into pipeline forecasting and revenue orchestration across a whole go-to-market team. On the prospecting side, AI SDR agents like 11x and Artisan handle outbound research and outreach autonomously, while sales engagement platforms like Outreach.io and Regie.ai combine automation with human-managed sequences. Second Nature takes a different approach entirely, using AI roleplay to train and certify reps before they ever get on a real call.
When comparing options, weigh the factors that separate a tool that moves pipeline from one that adds another dashboard without changing outcomes:
- CRM integration, since sales and revenue data is only useful if it flows cleanly into the system reps and leadership already rely on.
- Autonomy level, because an AI that drafts an email for a rep to review is a fundamentally different commitment than one that sends outreach on its own.
- Data accuracy and hallucination risk, since a forecast or a prospect email built on bad AI-generated information can cost real deals and real trust.
- Pricing model, because per-seat, per-agent, and usage-based pricing produce different cost curves as a sales team scales.