Traq.ai turns sales and customer-success calls into structured data rather than notes typed after the fact. It transcribes calls automatically, scores them against coaching frameworks, feeds a CRM with what was actually said rather than what a rep logged, and rolls conversations up into forecasts and dashboards meant to catch deals that look at risk before they slip. The site pitches this against relying on a CRM alone, arguing a pipeline stage only reflects what a rep typed in, not the substance of the conversation, and it integrates with phone systems, Google Calendar, Microsoft Outlook and CRM platforms.
Recording and analysing customer conversations at scale raises call-recording consent obligations that vary by jurisdiction, so a team should confirm its own compliance with local two-party or one-party consent rules before rolling this out broadly. AI call scoring and coaching feedback should be checked against a manager’s own judgement before being used as the sole basis for a performance conversation, since transcription and sentiment analysis can still misread tone, sarcasm or context. Data is stated to be retained for 90 days after cancellation, which is a specific figure worth knowing before switching providers.
Individual is $39 a user a month for a single user, with 25 hours of conversation transcribed and analysed a month. Professional, the most popular plan, is $69 a user a month for 1 to 500 users with unlimited transcription and analysis. Enterprise is $99 a user a month for unlimited users with custom configuration and dedicated support. Every plan starts with a 14-day free trial, there are no long-term contracts, and a cancelled account keeps its data for 90 days.
