DALPHA is a business-to-business AI marketplace and development studio based in Seoul, South Korea. Founded in January 2023 by Dogyun Kim and Sunbin You, two Seoul National University classmates, the company builds and sells pre-built and custom AI agents to enterprises across e-commerce, fashion, beauty, marketing, and logistics. Under its 'AI Daiso' positioning (a nod to Japan's accessible Daiso retail chain), Dalpha frames itself as a low-cost, fast-turnaround alternative to hiring an in-house AI team.
Clients browse or request AI agents through Dalpha's online store, where a network of vetted AI developers builds solutions ranging from product-matching engines to recommendation chatbots, with most projects going live within weeks rather than months. The company has shipped over 100 custom AI agents for more than 200 clients, including large South Korean brands such as KT, CJ, and Hyundai, and has expanded into a Market Intelligence AI product line for competitive and pricing analysis.
Dalpha suits mid-size and enterprise teams in Asia (and increasingly the US, where it operates under the name XBoost) that need a packaged AI solution without building a data science team from scratch. Pricing runs on individualized quotes tied to use case, data volume, and traffic, with no published self-serve tiers, so buyers should expect a sales conversation and custom proposal rather than checkout-style signup.
