Based only on the facts in our directory. The right pick still depends on the job you need done.
Lower starting price
Not comparable
Not comparable: Hexomatic does not list a price
Free plan
Lutra AI
Only Lutra AI has one
Higher rating
Tie
4.1 against 4.1
Same job?
Yes
Both are Automation tools
Side by side
Compared on
Hexomatic
Lutra AI
Our rating
4.1
4.1
Starts at
Not listed
$29/mo
Free plan
No
YesBetter
Category
Automation
Automation
Plans
See pricing
From $29/mo
Key features
No-code scraping recipes plus 1-click scrapers for popular websites
100+ ready-made automations for sales, marketing and research tasks
Chainable multi-step workflows like automated B2B lead generation
Built-in ChatGPT automation for AI tasks inside a workflow
API access and unlimited simultaneous workflows on the Gold plan and above
Natural-language-to-code workflow generation instead of drag-and-drop flowcharts
Reusable Playbooks for repeating multi-step automations on demand
Cross-app orchestration for tasks like data extraction, email, and reporting
Iterative refinement, workflows adjust as the user's instructions change
Credit-based usage that scales from individual to team-level automation
Pros
Extensive library of ready-made automations beyond plain scraping
Chainable workflows cover full processes rather than single data pulls alone
Backed by an established company with a sibling monitoring product (Hexowatch)
Natural-language setup means non-engineers can build multi-step automations without learning a flowchart tool
Founding team's technical background (Google Brain, Coursera employee #1) shows in the code-generation approach
Reached $1.1M in revenue by mid-2025 on a 10-person team, a real signal of product-market fit
Cons
No free tier; plans are metered by monthly automation credits
Advanced AI and proxy features require a separate add-on starting at $999/mo
Users are responsible for complying with each scraped site's own terms of service
Credit consumption scales with workflow complexity, so heavy users can burn through a plan fast
Code-generating automation can be harder to audit line-by-line than a visual flowchart for non-technical reviewers
Total funding ($3.8M) is modest next to larger automation platforms with deeper pockets
Company
Hexact, Inc, founded 2019
Lutra AI, founded 2023
Prices come from each vendor's pricing page, last checked 20260923. Check the vendor before you buy.
FAQ
Questions people ask
Is Hexomatic better than Lutra AI?
In our reviews Hexomatic scores 4.1 and Lutra AI scores 4.1. The better pick depends on the job. Hexomatic: No-code web scraping and AI work-automation platform that turns any website into structured data and runs 100+ ready-made automations for sales, marketing and research tasks. Lutra AI: AI agent that converses about a goal, then writes and runs the code to automate the workflow across connected apps.