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Head to head · 2026

InLinks vs Rank Math

Pricing, free plans, ratings, features, pros and cons, side by side. Where one comes out ahead, we mark it.

InLinks

Entity-based SEO built around a knowledge graph, not term frequency

4.3$49/mo

Visit InLinks (opens InLinks in a new tab)

Rank Math

A free WordPress SEO plugin with a notably generous feature set built in

4.6$49/mo

Visit Rank Math (opens Rank Math in a new tab)

Who comes out ahead

Based only on the facts in our directory. The right pick still depends on the job you need done.

  • Lower starting price

    Tie

    Both start at from $49/mo

  • Free plan

    Tie

    Both have one

  • Higher rating

    Rank Math

    4.3 against 4.6

  • Same job?

    Yes

    Both are SEO tools

Side by side

Compared onInLinksRank Math
Our rating4.34.6Better
Starts at$49/mo$49/mo
Free planYesYes
CategorySEOSEO
Plans
  • FreeFree
  • Freelancer$49/mo
  • Agency$196/mo
  • FreeFree
  • Pro$49/yr
Key features
  • Knowledge-graph-based entity analysis of site content
  • Automated internal-linking suggestions based on entity relationships
  • Automated schema markup implementation
  • Free plan for limited use
  • Operating since 2019
  • Free WordPress plugin with a broader built-in feature set than most direct competitors
  • Schema markup support for numerous content types
  • Google Search Console integration built in
  • Operating since 2018
  • 404 monitor and redirection manager included free
Pros
  • Entity-based approach differs genuinely from term-frequency competitors
  • Automates two technical tasks, internal linking and schema, most competitors leave manual
  • Free plan available to test core functionality
  • Free tier includes more built-in functionality than its closest free competitor
  • Lives inside WordPress itself, no separate external dashboard required
  • Rapid, broad adoption specifically among WordPress site owners
Cons
  • Full agency and enterprise features require a meaningfully higher-priced plan
  • Entity-based methodology has a steeper learning curve than simple term-matching tools
  • Best suited to larger sites where internal-linking automation has real scale benefits
  • WordPress-only, not usable on other content management systems
  • Advanced features and higher limits require a paid plan
  • Plugin-based approach lacks the cross-site, agency-level dashboard of standalone SaaS suites
CompanyInLinks Optimization LTD, founded 2019Rank Math, founded 2018

Prices come from each vendor's pricing page, last checked 20260629. Check the vendor before you buy.

FAQ

Questions people ask

Is InLinks better than Rank Math?

In our reviews InLinks scores 4.3 and Rank Math scores 4.6. The better pick depends on the job. InLinks: Entity-based SEO built around a knowledge graph, not term frequency. Rank Math: A free WordPress SEO plugin with a notably generous feature set built in.

Which is cheaper, InLinks or Rank Math?

Both start at the same price (from $49/mo).

Do InLinks and Rank Math have free plans?

Yes, both have a free plan.

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