Based only on the facts in our directory. The right pick still depends on the job you need done.
Lower starting price
Loomly
From $42/mo against from $59/mo
Free plan
Tie
Neither has one
Higher rating
Tie
4.3 against 4.3
Same job?
Yes
Both are Social Media tools
Side by side
Compared on
Kontentino
Loomly
Our rating
4.3
4.3
Starts at
$59/mo
$42/moBetter
Free plan
No
No
Category
Social Media
Social Media
Plans
Starter$83/mo, or $59/mo billed yearly ($708/yr), with 3 users
Standard$179/mo, or $131/mo billed yearly ($1,572/yr), with 10 users
Pro$323/mo, or $239/mo billed yearly ($2,868/yr), with 10 users
EnterpriseQuote only
Base$42/mo
Standard$80/mo
Advanced$175/mo
Key features
Visual content-approval workflow with in-context mockup preview
Clear audit trail of approval status and stakeholder comments
No free plan, paid access only
Operating since 2014
Built specifically for agency client-approval workflows
Post Ideas generating content inspiration from trends and RSS feeds
Pre-publish brand guideline compliance checks
No free plan, paid access only
Operating since 2015
Multi-platform scheduling and approval workflows
Pros
Approval workflow built directly into visual content preview, not a separate tool
Clear audit trail reduces back-and-forth email threads over approvals
Well suited specifically to agency client-sign-off processes
Post Ideas addresses creative block directly inside the scheduling workflow
Brand guideline checks catch inconsistencies before publishing, not after
Combines two distinct problems most competitors handle as separate concerns
Cons
No free plan to test before committing
Approval-workflow emphasis matters less for a solo creator with no client sign-off step
Smaller brand recognition than category leaders like Hootsuite or Buffer
No free plan to test before committing
Among the higher prices for a mid-sized team
Content inspiration prompts matter less for teams with a well-defined existing content strategy
Company
Kontentino, founded 2014
Loomly, founded 2015
Prices come from each vendor's pricing page, last checked 20260703. Check the vendor before you buy.
FAQ
Questions people ask
Is Kontentino better than Loomly?
In our reviews Kontentino scores 4.3 and Loomly scores 4.3. The better pick depends on the job. Kontentino: A visual client-approval workflow built for agencies managing sign-off. Loomly: Built-in content inspiration prompts and pre-publish brand guideline checks.
Which is cheaper, Kontentino or Loomly?
Loomly has the lower starting price: from $59/mo for Kontentino and from $42/mo for Loomly.