Entail runs A/B tests and conversion experiments without touching code. The constraint it targets is real: most conversion work stalls not on ideas but on waiting for engineering time to implement a variant that may well lose.
Removing that dependency changes how many tests a team can actually run, and conversion optimisation is a numbers game where the win comes from volume of experiments rather than the brilliance of any single one.
Pricing is published rather than quoted, with plans starting around $234. Two caveats: A/B testing needs genuine traffic before results mean anything, and this product used to be a content-creation tool, so older write-ups describe something different.
Key features
A/B test creation without code
Automated experiment running
Conversion optimisation across a site
Results analysis built in
Published pricing tiers
Screenshots & demo
Pricing
Entail AI is a paid tool, with plans that start at $234/mo.
Pricing is provided as a guide. Check the official site for the latest plans.
Is Entail AI expensive?
Entail AI starts at $234, which is 500% above the Marketing median of $39 a month across the 86 priced tools we list in that category.
The cheapest paid option in Marketing starts at $0.1 and the most expensive at $3,000.
29% of Marketing tools in the directory offer a free tier, which this one does not.
Compared against every priced listing in Marketing, recalculated as the catalogue changes. Method and the full market breakdown are in our AI tool pricing study.
Pros & cons
Pros
Tests can be built without developer time
Pricing is published rather than quote-only
Automates running experiments, not just setting them up
Cons
Entry pricing around $234 rules out very small sites
A/B testing needs real traffic volume to reach significance
Pivoted from content creation, so older descriptions mislead
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