Describe Image reads pictures and short video and emits whichever text you need from them. Modes cover detailed description, WCAG-compliant alt text, OCR from documents, receipts and screenshots, keyword-rich SEO titles and descriptions, generation prompts for Midjourney, DALL-E and Stable Diffusion, platform-specific captions for Instagram, X, LinkedIn and TikTok, timestamped scene breakdowns for video, and invoice parsing into JSON. Uploads run to 15MB.
Alt text is the mode that justifies the whole product, because it is the accessibility task everyone agrees on and nobody does. Every content team knows images need alternative text, and every large site is full of images without it, for the simple reason that writing it is dull and there are four hundred of them. WCAG-compliant output at upload time is the difference between a policy and a practice.
Pricing is annual: Basic $95.99 for 9,600 credits, Pro $185.99 for 20,400 and Studio $459.99 for 55,200, with monthly and one-time packs at higher per-credit rates. No company is named beyond a support address. Generated alt text describes what is in a picture rather than why it is on the page, which is what alt text is actually for; 15MB rules out large video; and one image consuming several modes consumes several credits.
