Gupshup runs autonomous AI agents for sales, marketing, and customer support on top of its proprietary ACE LLM, built for personalized conversations at genuinely enterprise scale: omnichannel messaging across WhatsApp, Instagram, SMS, and RCS, an AI Co-Pilot giving human agents suggested responses and automatic summarization, intelligent escalation from AI to human support when needed, and real-time customer intent detection.
A proprietary LLM built specifically for conversational engagement, rather than a generic model wrapped in a chat UI, is what the company positions as its actual differentiator – 20+ years in conversational engagement and 120 billion conversations processed annually gives Gupshup a scale of real-world conversation data most competitors don’t have to train and tune against. Intelligent escalation to human agents specifically matters because knowing when NOT to let AI handle a conversation is as important as automating the ones it can.
Gupshup serves 50,000-plus customers across 60-plus countries, was named Meta’s Partner of the Year (2023-2024), and is featured in Gartner’s market guide for conversational AI as a Juniper OTT messaging 2024 leader. Automated drip marketing campaigns with trigger-based messaging round out the platform. Pricing isn’t disclosed – requires a demo request.
