Captain (contentcaptain.io) is a content-creation and lead-identification platform founded in 2023 by Richard McBeath and based in Los Angeles. It is built for marketers, agencies, and sales teams that need a standing pipeline of content alongside visibility into who is browsing their site.
The platform automatically builds a content calendar and drafts articles, social posts, infographics, newsletters, and narrated podcasts from it, while a separate identification layer surfaces specific individuals engaging with a company's website in real time so sales reps can reach out directly instead of working from anonymous traffic data.
Captain is priced in tiers depending on which half of the product a team needs: a Basic plan starts at $69/month for core content tools, a Plus plan runs $195/month, and a Leads plan at $370/month adds the visitor-identification features. All plans include a 7-day free trial rather than an ongoing free tier.
