Goodcall is a cloud-based AI phone agent that acts as a virtual receptionist, answering calls, taking messages, and scheduling appointments for small and mid-sized businesses. Former Google Speech AI leader Bob Summers founded the company in 2021 in Palo Alto, California, raising $4 million in seed funding that year from Foothill Ventures, Xoogler Ventures, Merus Capital, and Neo.
Each business gets a dedicated local phone number and customizable agent "skills" and "flows" that determine how the AI handles specific caller requests, from answering FAQs to routing urgent calls to a person. Calls are transcribed and analyzed for intent and sentiment, and the agent syncs with a business's CRM and calendar to find open slots, claiming a 5x reduction against manual scheduling time.
Goodcall serves solopreneurs up through larger service businesses that cannot staff a phone line around the clock but still need to capture every lead. There is no permanent free plan, but a 14-day free trial is available; paid plans start at Starter for $79/month, Growth at $129/month, and Scale at $249/month, each billed per agent with a per-customer overage fee beyond the included allowance.
