Based only on the facts in our directory. The right pick still depends on the job you need done.
Lower starting price
HubSpot AEO
From $50/mo against from $200/mo
Free plan
AirOps
Only AirOps has one
Higher rating
AirOps
4.0 against 3.9
Same job?
Yes
Both are SEO tools
Side by side
Compared on
AirOps
HubSpot AEO
Our rating
4.0Better
3.9
Starts at
$200/mo
$50/moBetter
Free plan
YesBetter
No
Category
SEO
SEO
Plans
From $200/mo
From $50/mo
Key features
Citation tracking across ChatGPT, Perplexity, Google AI Overviews, and other AI search surfaces
Quill AI agent for drafting and refreshing content from tracked visibility data
Multi-step workflow builder across GPT-4, Claude, and Gemini
Custom knowledge base and brand-kit context for on-brand output
Competitive intelligence on rival citation share
Citation analysis showing which domains and content types influence AI answers in a category
Prioritized content recommendations engine for what to create or update next
Weekly Brand Visibility score tracked over time
Coverage across ChatGPT, Gemini, and Perplexity answer engines
Standalone $50/month plan or bundled access inside Marketing Hub Professional/Enterprise
Pros
Combines AI-search citation tracking with content production in one platform
Backed by real funding and traction ($67.5M+ raised, $225M valuation)
Free plan available to test the workflow builder before paying
Launched by an established marketing platform rather than an unproven point solution
Bundling into existing Marketing Hub tiers means current HubSpot customers get it without a separate purchase
Covers the three answer engines marketers ask about most: ChatGPT, Gemini, and Perplexity
Cons
Jump from Solo (~$200/mo) to Pro (~$2,000/mo) is a steep 10x step with nothing in between
Overage charges apply once monthly task limits are exceeded
AI-citation tracking is a young discipline, so measurement methodology varies by vendor
Still in public beta as of its April 2026 launch, so features and pricing may shift
Standalone plan costs $50/month on top of any existing Marketing Hub subscription
Daily prompt caps of 25 to 50 depending on tier limit how much tracking depth is possible
Company
AirOps, founded 2021
HubSpot, founded 2026
Prices come from each vendor's pricing page, last checked 20260730. Check the vendor before you buy.
FAQ
Questions people ask
Is AirOps better than HubSpot AEO?
In our reviews AirOps scores 4.0 and HubSpot AEO scores 3.9. The better pick depends on the job. AirOps: A content platform that tracks brand citations across AI search engines and drafts pages to close the gaps. HubSpot AEO: Tracks and improves brand visibility inside AI answer engines like ChatGPT and Gemini.
Which is cheaper, AirOps or HubSpot AEO?
HubSpot AEO has the lower starting price: from $200/mo for AirOps and from $50/mo for HubSpot AEO.