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Facetune

The most downloaded selfie editor in the world – AI hairstyle transformations, an AI Headshot Generator, and one-tap retouching, from 295M+ installs.

3.7 Image Generation
3.7 Good 3.7
Massive install base (295M+) and long track record since 2013 VIP tier at $19.99/month is pricier than many single-purpose photo editors
Reviewed by Challenging Voice Editorial · Updated Aug 2026 How we rate
PricingFrom $5.99/mo
Free planNo
CompanyLightricks
PlatformsAndroid, iOS
CategoryImage Generation
Last reviewedAug 2026

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Overview

Facetune, by Lightricks, is an AI-powered photo and video editing app built for professional-grade portrait retouching on mobile. First launched in 2013, it now has over 295 million installs across iOS and Android, making it the most downloaded selfie editor in the world.

Its AI tools span one-tap fixes to advanced retouching – smooth skin, brighten eyes, reshape features, or try bold new styles – alongside teeth whitening, full AI hairstyle transformations, virtual makeup application, video portrait editing, a professional AI Headshot Generator, and object/background cleanup.

Facetune targets creators, influencers, and everyday users wanting professional-level portrait editing without specialized software. The VIP plan costs $19.99/month with a 7-day free trial; other pricing options run around $5.99/month or roughly $35.99/year (about $2.99/month) for long-term commitment.

Key features

  • AI hairstyle transformations and virtual makeup application
  • Professional AI Headshot Generator
  • One-tap AI retouching – skin smoothing, eye brightening, feature reshaping
  • AI-powered video portrait editing
  • Object removal and background cleanup

Screenshots & demo

Demo video

Screenshots

Facetune screenshot 1

Pricing

Facetune is a paid tool, with plans that start at $5.99/mo.

  • Pricing modelFree Trial
  • Starting priceFrom $5.99/mo
  • Free planNo
Visit Facetune

Pricing is provided as a guide. Check the official site for the latest plans.

Is Facetune expensive?

Facetune starts at $5.99, which is 40% below the Image Generation median of $10 a month across the 150 priced tools we list in that category.

The cheapest paid option in Image Generation starts at $0 and the most expensive at $800.

65% of Image Generation tools in the directory offer a free tier, which this one does not.

Compared against every priced listing in Image Generation, recalculated as the catalogue changes. Method and the full market breakdown are in our AI tool pricing study.

Pros & cons

Pros

  • Massive install base (295M+) and long track record since 2013
  • 7-day free trial on the VIP plan before committing
  • Covers both photo and video editing in one app

Cons

  • VIP tier at $19.99/month is pricier than many single-purpose photo editors
  • Heavy retouching features can encourage unrealistic beauty standards if overused
  • Mobile-only – no desktop/web version

How it compares

ToolRatingFreeFromBest known for
Facetune (this tool)3.7No$5.99/moAI hairstyle transformations and virtual makeup application
Prequel3.1YesFree800+ photo and video effects including 3D and AR objects
AILab Tools3.2YesFreeFree web-based portrait enhancement and background removal
AirBrush AI Headshots3.9Yes$7.99/moAI headshot generator producing studio-style portraits from a handful of selfies

Alternatives to Facetune

4 tools matched to Facetune on what they do, their category and their price.

Prequel

3.1

800+ effects, AI-powered portrait transformation, and full video templates in one mobile editor – retouching, filters, and trendy aesthetics for social content.

Freemium Video
View details Visit

AILab Tools

3.2

Free web-based portrait enhancement, background removal, and virtual try-on, plus 50+ commercial APIs for the same – files auto-deleted within 24 hours.

Freemium Image Generation
View details Visit

SnapEdit

3.4

One-touch AI object removal, background swaps from 100+ templates, batch process 50 photos at once – 20M+ users, 300M+ photos edited monthly.

Freemium Image Generation
View details Visit
Compare all Facetune alternatives →

Head to head: Facetune vs Prequel · Facetune vs AILab Tools · Facetune vs AirBrush AI Headshots · Facetune vs SnapEdit

Frequently asked questions

What is Facetune?
Facetune, by Lightricks, is an AI-powered photo and video editing app built for professional-grade portrait retouching on mobile.
Is Facetune free?
Facetune does not offer a free plan; paid pricing starts at $5.99 per month.
How much does Facetune cost?
Facetune starts at $5.99 per month. See the pricing plans above for full details.
What are the best Facetune alternatives?
The closest matches in the directory are Prequel, AILab Tools, and AirBrush AI Headshots, compared side by side above.

Reviews

3.7 Editorial rating No reviews yet

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