Shortlist by what you need
Start here if you know why you are leaving Optimly.
Want the closest match?
OmniaMost similar to Optimly in what it does, its category and its price.
Visit (opens Omnia in a new tab)Need a free plan?
FindableHas a free plan, rated 3.9 out of 5.
Visit (opens Findable in a new tab)Want the lowest price?
PromptmonitorFrom $29/mo, the lowest starting price here.
Visit (opens Promptmonitor in a new tab)Want the best rated?
Peec AIRated 4.2 out of 5 in our review, against 3.7 for Optimly.
Visit (opens Peec AI in a new tab)
At a glance
Green means better than Optimly, red means worse. Prices are starting prices per month.
| Tool | Our rating | Starts at | Free plan | Best for | Compare |
|---|---|---|---|---|---|
 OptimlyBaseline | 3.7 | Free | Yes | Shows when AI assistants recommend your business and corrects what they get wrong. | |
| Omnia | 3.8+0.1 | $45/mo | No | Tracks how a brand appears in AI assistant answers and finds the prompts that surface it. | vs Optimly |
| Promptmonitor | 4.0+0.3 | $29/mo | No | Tracks brand mentions across eight AI assistants and shows which sources they cite. | vs Optimly |
 Wellows | 3.9+0.2 | $37/mo | No | Tracks citations rather than mentions across five answer engines, with outreach contacts. | vs Optimly |
| Findable | 3.9+0.2 | Free | Yes | LLM SEO toolkit for tracking and improving brand visibility inside AI answers | vs Optimly |
 SEMAI | 3.8+0.1 | Free | Yes | Tracks brand visibility across ChatGPT, Perplexity, Gemini and AI Overviews, then plans the content. | vs Optimly |
 Siteline | 3.9+0.2 | Free | Yes | Analytics for AI agent traffic: which pages they fetch, where they stall, what converts. | vs Optimly |
 chatbeat | 4.0+0.3 | $99/mo | No | AI visibility tracker from Brand24 that measures how brands appear in ChatGPT, Claude, Gemini, and Perplexity answers. | vs Optimly |
| Peec AI | 4.2+0.5 | $90/mo | No | Tracks not just AI visibility but how AI models frame a brand's reputation | vs Optimly |
The alternatives in detail
In order of how closely each one matches Optimly.
Omnia
3.8$45/mo
vs Optimly+0.1
Tracks how a brand appears in AI assistant answers and finds the prompts that surface it.
- Brand visibility tracking inside AI assistants
- Prompt discovery for surfacing terms
- Change tracking over time
Measures a surface conventional analytics cannot see
Measurement methods in this category vary and are hard to validate
Promptmonitor
4.0$29/mo
vs Optimly+0.3
Tracks brand mentions across eight AI assistants and shows which sources they cite.
- Daily tracking across eight AI assistants
- Source identification with domain ratings and backlinks
- AI bot and crawler analytics for your own site
Shows the cited sources, not just the mention
No free tier, only a seven-day trial
Wellows
3.9$37/mo
vs Optimly+0.2
Tracks citations rather than mentions across five answer engines, with outreach contacts.
- Citation tracking across five answer engines
- Explicit and implicit citations, not just mentions
- Prompt-level competitive monitoring
Citations rather than mentions, which is what actually drives traffic
Per-domain pricing gets expensive for an agency
Findable
3.9Free
vs Optimly+0.2
LLM SEO toolkit for tracking and improving brand visibility inside AI answers.
- Brand visibility tracking across ChatGPT, Gemini, Claude and Perplexity
- Analysis of what assistants say about a brand and why
- AI crawler access checks for the site's own content
Covers crawler access, not only mention tracking
No vendor can guarantee placement inside a model's answer
SEMAI
3.8Free
vs Optimly+0.1
Tracks brand visibility across ChatGPT, Perplexity, Gemini and AI Overviews, then plans the content.
- Visibility tracking across ChatGPT, Perplexity, Gemini and AI Overviews
- Gap analysis against competitors in AI answers
- Content plan generated from identified gaps
Measures a channel most brands have no visibility into
AI-visibility optimisation is young and methods are unproven
Siteline
3.9Free
vs Optimly+0.2
Analytics for AI agent traffic: which pages they fetch, where they stall, what converts.
- Agent analytics from server data
- Page-level detail on what agents fetch and where they stall
- Conversion tracking from agent visit to customer
Follows agent traffic through to conversion, not just mentions
No pricing figures published
chatbeat
4.0$99/mo
vs Optimly+0.3
AI visibility tracker from Brand24 that measures how brands appear in ChatGPT, Claude, Gemini, and Perplexity answers.
- Brand Score tracking visibility across ChatGPT, Claude, Gemini, and Perplexity
- Daily refresh analyzing thousands of AI responses per account
- Detection of outdated or inaccurate brand information in AI answers
Backed by Brand24's established social listening infrastructure and data partnerships
No ongoing free plan, only a 10-day trial
Peec AI
4.2$90/mo
vs Optimly+0.5
Tracks not just AI visibility but how AI models frame a brand's reputation.
- Sentiment and framing analysis across AI-generated brand mentions
- Source identification tracing AI answers back to G2, LinkedIn, Reddit, and editorial content
- Monitoring across ChatGPT, Perplexity, and Gemini
Sentiment and framing analysis goes beyond simple mention-frequency tracking
Pricing isn't transparently published without a sales conversation
FAQ
Questions people ask
Is Optimly free?
Optimly has a free plan.
What is the best free alternative to Optimly?
Findable is the highest-rated alternative here with a free plan (3.9 out of 5). Other free options: Siteline, SEMAI.
What is the cheapest alternative to Optimly?
Among paid plans, Promptmonitor has the lowest starting price (from $29/mo). If you need it free, start with Findable.
How did you pick these alternatives?
We match tools on what they do, their category and their price, using the details in our directory. Ratings come from our reviews and reader reviews.