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8 alternatives · updated Aug 2026

The best Profound alternatives in 2026

8 tools that do the job Profound does. Each one is measured against Profound on price, free plan and our rating, so you can see what you gain by switching.

Shortlist by what you need

Start here if you know why you are leaving Profound.

  1. Want the closest match?

    Goodie AI

    Most similar to Profound in what it does, its category and its price.

    Visit (opens Goodie AI in a new tab)
  2. Want the lowest price?

    HubSpot AEO

    From $50/mo, the lowest starting price here.

    Visit (opens HubSpot AEO in a new tab)
  3. Want the best rated?

    Visby AI

    Rated 4.2 out of 5 in our review, against 4.3 for Profound.

    Visit (opens Visby AI in a new tab)

At a glance

Green means better than Profound, red means worse. Prices are starting prices per month.

ToolOur ratingStarts atFree planBest forCompare
ProfoundBaseline4.3Not listedNoDeploys autonomous AI agents to act on AI-search visibility, not just report on it
Goodie AI4.0−0.3FreeYesProfound has noneEnterprise AEO platform with a distinct AI-shopping visibility suitevs Profound
Visby AI4.2−0.1$79/moNoTurns AI-visibility gaps into a prioritized task list, synced to your existing SEO datavs Profound
Readable3.8−0.5$499/moNoAI search visibility platform, formerly SonicLinker, that shows which brands AI assistants recommend, tracks AI crawler traffic and publishes knowledge pages for agents to read.vs Profound
SurgeGraph3.3−1.0$390/moNoGet your clients cited in ChatGPT, Perplexity, and Google AI Overview - an AEO platform for agencies, scoring pages for AI-citation readiness and tracking AI-referred traffic every 5 minutes.vs Profound
HubSpot AEO3.9−0.4$50/moNoTracks and improves brand visibility inside AI answer engines like ChatGPT and Gemini.vs Profound
Semji4.2−0.1Not listedNoBridges traditional SEO and AI-search optimization, and fact-checks its own AI contentvs Profound
Peec AI4.2−0.1$90/moNoTracks not just AI visibility but how AI models frame a brand's reputationvs Profound
Scrunch AI4.0−0.3Not listedNoRebuilds your site into a lightweight version made for AI agents to crawlvs Profound

The alternatives in detail

In order of how closely each one matches Profound.

  1. Goodie AI

    4.0Free

    vs Profound−0.3Free plan

    Enterprise AEO platform with a distinct AI-shopping visibility suite.

    • Agentic Commerce Suite for AI shopping-agent product visibility
    • Agent Experience Suite analyzing technical site health for AI crawlers
    • Free tools: Agent Site Audit and AI Visibility Index

    Agentic Commerce Suite addresses AI-shopping visibility specifically, a genuine niche within a niche

    Full pricing requires a sales conversation rather than transparent published tiers

  2. Visby AI

    4.2$79/mo

    vs Profound−0.1

    Turns AI-visibility gaps into a prioritized task list, synced to your existing SEO data.

    • Automatically generated GEO tasks ranked by likely impact
    • Integration with Google Analytics, Google Search Console, and Ahrefs
    • Tracking across ChatGPT, Claude, and Gemini

    Prescriptive, ranked task list goes beyond monitoring-only competitors

    No free plan to test before committing

  3. Readable

    3.8$499/mo

    vs Profound−0.5

    AI search visibility platform, formerly SonicLinker, that shows which brands AI assistants recommend, tracks AI crawler traffic and publishes knowledge pages for agents to read.

    • AI visibility reports on buyer questions and brand mentions
    • Agent analytics for AI crawler traffic
    • AI Knowledge Base pages for AI systems to read

    Free AI report to see visibility before paying

    Plans start at $499 a month

  4. SurgeGraph

    3.3$390/mo

    vs Profound−1.0

    Get your clients cited in ChatGPT, Perplexity, and Google AI Overview - an AEO platform for agencies, scoring pages for AI-citation readiness and tracking AI-referred traffic every 5 minutes.

    • AI citation tracking across ChatGPT, Perplexity, Gemini, Google AI Overview
    • AEO scoring with one-click optimization fixes
    • Bulk AI-citation-optimized content generation

    Named coverage across every major AI answer engine, not just one

    Annual pricing ($390-$1,290) is a real commitment upfront

  5. HubSpot AEO

    3.9$50/mo

    vs Profound−0.4

    Tracks and improves brand visibility inside AI answer engines like ChatGPT and Gemini.

    • Citation analysis showing which domains and content types influence AI answers in a category
    • Prioritized content recommendations engine for what to create or update next
    • Weekly Brand Visibility score tracked over time

    Launched by an established marketing platform rather than an unproven point solution

    Still in public beta as of its April 2026 launch, so features and pricing may shift

  6. Semji

    4.2Not listed

    vs Profound−0.1

    Bridges traditional SEO and AI-search optimization, and fact-checks its own AI content.

    • Combines traditional SEO and Generative Engine Optimization in one platform
    • Built-in fact-checking for AI-generated content accuracy
    • AI Agents automating content production workflows

    Combines traditional SEO and GEO rather than treating AI-search as a separate product

    Full pricing requires a sales conversation rather than published tiers

  7. Peec AI

    4.2$90/mo

    vs Profound−0.1

    Tracks not just AI visibility but how AI models frame a brand's reputation.

    • Sentiment and framing analysis across AI-generated brand mentions
    • Source identification tracing AI answers back to G2, LinkedIn, Reddit, and editorial content
    • Monitoring across ChatGPT, Perplexity, and Gemini

    Sentiment and framing analysis goes beyond simple mention-frequency tracking

    Pricing isn't transparently published without a sales conversation

  8. Scrunch AI

    4.0Not listed

    vs Profound−0.3

    Rebuilds your site into a lightweight version made for AI agents to crawl.

    • Agent Experience Platform rebuilds sites into AI-agent-readable versions
    • Cross-LLM performance tracking for prompts, topics, and entities
    • Real-time AI bot traffic visibility and crawl-trend monitoring

    Agent Experience Platform actively restructures sites, not just monitors them

    Smaller and newer than some competitors, $4M seed round to date

FAQ

Questions people ask

Is Profound free?

Profound does not list a free plan. Check its pricing page for current plans.

What is the best free alternative to Profound?

Goodie AI is the highest-rated alternative here with a free plan (4.0 out of 5).

What is the cheapest alternative to Profound?

Among paid plans, HubSpot AEO has the lowest starting price (from $50/mo). If you need it free, start with Goodie AI.

How did you pick these alternatives?

We match tools on what they do, their category and their price, using the details in our directory. Ratings come from our reviews and reader reviews.