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2 alternatives · updated Jul 2026

The best Twelve Labs alternatives in 2026

2 tools that do the job Twelve Labs does. Each one is measured against Twelve Labs on price, free plan and our rating, so you can see what you gain by switching.

Shortlist by what you need

Start here if you know why you are leaving Twelve Labs.

  1. Want the closest match?

    Guidde

    Most similar to Twelve Labs in what it does, its category and its price.

    Visit (opens Guidde in a new tab)
  2. Want the lowest price?

    Runway

    From $15/mo, the lowest starting price here.

    Visit (opens Runway in a new tab)

At a glance

Green means better than Twelve Labs, red means worse. Prices are starting prices per month.

ToolOur ratingStarts atFree planBest forCompare
Twelve LabsBaseline4.2FreeYesBuilt the video embedding model Amazon and Nvidia backed with a $100M round
Guidde4.3+0.1$25/moYesAn AI platform that turns screen recordings into narrated, step-by-step how-to videos.vs Twelve Labs
Runway4.4+0.2$15/moNoThe category's pioneer for filmmakers, with traditional AI-VFX tools beyond generationvs Twelve Labs

The alternatives in detail

In order of how closely each one matches Twelve Labs.

  1. Guidde

    4.3$25/mo

    vs Twelve Labs+0.1

    An AI platform that turns screen recordings into narrated, step-by-step how-to videos.

    • Chrome extension records clicks and keystrokes to auto-generate step-by-step videos
    • AI-generated voiceover narration added automatically to recorded steps
    • Brand Kit for consistent watermark-free, on-brand video output

    Cuts the time to produce a training or documentation video from hours to minutes

    Free plan caps out at 25 videos, requiring an upgrade for active documentation teams

  2. Runway

    4.4$15/mo

    vs Twelve Labs+0.2

    The category's pioneer for filmmakers, with traditional AI-VFX tools beyond generation.

    • Pioneered the modern generative-video category through Gen-1, Gen-2, and Gen-3 models
    • Traditional AI-assisted VFX tools: green-screen removal, inpainting, motion tracking
    • No free plan, paid access only

    Founding-era pioneer status with continuous model improvement since 2018

    No free plan to test before committing

FAQ

Questions people ask

Is Twelve Labs free?

Twelve Labs has a free plan.

What is the best free alternative to Twelve Labs?

Guidde is the highest-rated alternative here with a free plan (4.3 out of 5).

What is the cheapest alternative to Twelve Labs?

Among paid plans, Runway has the lowest starting price (from $15/mo). If you need it free, start with Guidde.

How did you pick these alternatives?

We match tools on what they do, their category and their price, using the details in our directory. Ratings come from our reviews and reader reviews.