Affinity vs Cargo (2026): Pricing, Features & Which to Choose

Who comes out ahead

Based only on the facts in our directory. The right pick still depends on the job you need done.

Lower starting price
Not comparable
Not comparable: Affinity does not list a price
Free plan
Cargo
Only Cargo has one
Higher rating
Tie
4.2 against 4.2
Same job?
Yes
Both are Sales & Revenue AI tools

Side by side

Compared on	Affinity	Cargo
Our rating	4.2	4.2
Starts at	Not listed	$165/mo
Free plan	No	YesBetter
Category	Sales & Revenue AI	Sales & Revenue AI
Plans	See pricing	From $165/mo
Key features	Automatic activity capture from email and calendar Relationship intelligence mapping across the whole firm's network Affinity Ascend - agents that act on firm data Deal sourcing, deal management and portfolio support workflows Data enrichment plus analytics and reporting	LLM agents that research, score and act on revenue data Bring your own agent or use Cargo's 100+ connectors on the customer's own API keys Hosted workflow execution with retries and run traces Agent skill for waterfall enrichment
Pros	Purpose-built for private capital rather than adapted from a generic sales CRM Automatic capture removes the manual logging that kills CRM adoption at investment firms Granular data permissions matter for firms handling confidential deal information	No seat fees; every plan has every feature 100 free credits without a credit card States plainly which teams it does not suit
Cons	No public pricing - every plan goes through sales Overbuilt for anyone outside investing and dealmaking Enterprise scope means onboarding is a project, not an afternoon	Built for technical teams, not spreadsheet-style users Credit costs rise sharply at volume Needs your own accounts with data providers
Company	Affinity	Cargo

Prices come from each vendor's pricing page, last checked 20261012. Check the vendor before you buy.

FAQ

Questions people ask

Is Affinity better than Cargo?

In our reviews Affinity scores 4.2 and Cargo scores 4.2. The better pick depends on the job. Affinity: A relationship-intelligence CRM built specifically for private capital, which captures deal-team activity automatically instead of asking investors to log it. Cargo: Go-to-market infrastructure for AI agents: a data model, 100+ connectors and hosted workflows where LLM agents research, enrich, score and route leads, with revenue logic kept as versioned code.

Which is cheaper, Affinity or Cargo?

Affinity: see pricing. Cargo: from $165/mo.

Do Affinity and Cargo have free plans?

Only Cargo has a free plan.

More comparisons

Affinity compared with

All Affinity alternatives

Cargo compared with

All Cargo alternatives