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Head to head · 2026

Applitools vs mabl

Pricing, free plans, ratings, features, pros and cons, side by side. Where one comes out ahead, we mark it.

Applitools

AI-augmented testing platform built around Visual AI, which validates what users actually see, and Autonomous, which…

4.1$667/mo

Visit Applitools (opens Applitools in a new tab)

mabl

Agentic test automation platform for web, mobile, API, performance and accessibility testing, with AI auto-healing of…

4.4Not listed

Visit mabl (opens mabl in a new tab)

Who comes out ahead

Based only on the facts in our directory. The right pick still depends on the job you need done.

  • Lower starting price

    Not comparable

    Not comparable: mabl does not list a price

  • Free plan

    Tie

    Neither has one

  • Higher rating

    mabl

    4.1 against 4.4

  • Same job?

    Yes

    Both are Coding tools

Side by side

Compared onApplitoolsmabl
Our rating4.14.4Better
Starts at$667/moNot listed
Free planNoNo
CategoryCodingCoding
PlansFrom $667/moSee pricing
Key features
  • Visual AI for validating how an application looks
  • Autonomous test creation with AI-augmented recording
  • Natural-language test authoring
  • Cloud, dedicated cloud and on-premises deployment
  • ISO 27001 and SOC 2 Type II compliance
  • AI auto-healing that repairs tests after application changes
  • Test generation for web, mobile and API
  • Automatic summaries of test failures
  • Web, iOS, Android, API, performance and accessibility testing
  • Harness for use inside an IDE or terminal, plus a CLI
Pros
  • Free trial before committing to the Starter plan
  • Visual AI reduces false positives on dynamic content
  • On-premises deployment for regulated teams
  • 14-day free trial
  • Unlimited local test runs at no extra cost
  • One price covers web, mobile, API and performance testing
Cons
  • Starter plan costs $667 a month, high for small teams
  • Professional and Enterprise prices are not published
  • Customer names and compliance claims are the company's own statements
  • No published prices; a quote is required
  • Cloud runs use credits, 500 a month as the starting point
  • Mobile testing and a Technical Account Manager cost extra
CompanyApplitoolsmabl Inc.

Prices come from each vendor's pricing page, last checked 20261012. Check the vendor before you buy.

FAQ

Questions people ask

Is Applitools better than mabl?

In our reviews Applitools scores 4.1 and mabl scores 4.4. The better pick depends on the job. Applitools: AI-augmented testing platform built around Visual AI, which validates what users actually see, and Autonomous, which creates and runs tests through AI-assisted recording and natural-language authoring. mabl: Agentic test automation platform for web, mobile, API, performance and accessibility testing, with AI auto-healing of tests, test generation, failure summaries and a testing harness that runs inside a developer's IDE or terminal.

Which is cheaper, Applitools or mabl?

Applitools: from $667/mo. mabl: see pricing.

Do Applitools and mabl have free plans?

Neither lists a free plan.

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