Recraft vs Wix Logo Maker (2026): Pricing, Features & Which to Choose

Who comes out ahead

Based only on the facts in our directory. The right pick still depends on the job you need done.

Lower starting price
Not comparable
Not comparable: Wix Logo Maker does not list a price
Free plan
Tie
Both have one
Higher rating
Recraft
4.3 against 3.4
Same job?
Yes
Both are Image Generation tools

Side by side

Compared on	Recraft	Wix Logo Maker
Our rating	4.3Better	3.4
Starts at	$12/mo	Free
Free plan	Yes	Yes
Category	Image Generation	Image Generation
Plans	From $12/mo	Free
Key features	True editable vector (SVG) output, not just raster images Custom, reusable style profiles from reference images Dedicated logo, icon, and ad-creative generators Design-ready typography generation Top-ranked performance on text-to-image benchmarks	Logo generation from a short brand questionnaire Free to use, with paid options for higher-resolution files Delivered through Wix's Wixel design tool Outputs sized for web, social and print use No design software or skill required
Pros	Genuine vector output usable directly in design software Custom styles apply without any model training wait Strong benchmark performance against larger competitors	Removes a real launch blocker at no cost Produces the file sizes a new business actually needs Backed by an established website platform
Cons	Vector-specific strengths matter less for photorealistic needs Full feature set aimed more at designers than casual users Newer company than some longer-established rivals	Template-derived output will not be distinctive Licence terms need checking before commercial brand use
Company	Recraft, Inc., founded 2022

Prices come from each vendor's pricing page, last checked 20260805. Check the vendor before you buy.

FAQ

Questions people ask

Is Recraft better than Wix Logo Maker?

In our reviews Recraft scores 4.3 and Wix Logo Maker scores 3.4. The better pick depends on the job. Recraft: One of the few generators that outputs real editable vectors. Wix Logo Maker: Wix's free logo generator, now delivered through its Wixel design tool.

Which is cheaper, Recraft or Wix Logo Maker?

Recraft: from $12/mo. Wix Logo Maker: free.

Do Recraft and Wix Logo Maker have free plans?

Yes, both have a free plan.

More comparisons

Recraft compared with

All Recraft alternatives

Wix Logo Maker compared with

All Wix Logo Maker alternatives