SurveyMonkey vs Synthesio (2026): Pricing, Features & Which to Choose

Who comes out ahead

Based only on the facts in our directory. The right pick still depends on the job you need done.

Lower starting price
Not comparable
Not comparable: Synthesio does not list a price
Free plan
SurveyMonkey
Only SurveyMonkey has one
Higher rating
SurveyMonkey
4.2 against 4.0
Same job?
Yes
Both are Research tools

Side by side

Compared on	SurveyMonkey	Synthesio
Our rating	4.2Better	4.0
Starts at	$39/mo	Not listed
Free plan	YesBetter	No
Category	Research	Research
Plans	From $39/mo	See pricing
Key features	AI Survey Generator and Build with AI for drafting surveys from prompts Analyze with AI and Thematic Analysis for open-ended responses More than 400 survey and form templates Skip logic, custom design and 200+ integrations on paid plans Team plans with shared workspaces	Signals GenAI for turning consumer signals into insights 30+ preconfigured insight prompts grouped by use case Real-time trend and emerging opportunity detection Multi-lens analysis of categories and topics Coverage of social, search and ecommerce data sources
Pros	Free plan with Build with AI included Large template library and integration list Published prices for every individual plan	Backed by Ipsos market research resources Preset prompts lower the effort of asking good questions of the data Wide data coverage across social, search and ecommerce
Cons	Free plan caps surveys at 10 questions AI analysis tools start on the Advantage plan, not Basic or Standard Extra responses cost $0.15 each, and Standard Monthly is costly at $149 a month	No published prices or free plan Aimed at brands and research teams, not individual users Coverage and speed figures are the company's own claims
Company	Momentive Global, Inc. (SurveyMonkey), founded 1999	Ipsos (Synthesio)

Prices come from each vendor's pricing page, last checked 20261005. Check the vendor before you buy.

FAQ

Questions people ask

Is SurveyMonkey better than Synthesio?

In our reviews SurveyMonkey scores 4.2 and Synthesio scores 4.0. The better pick depends on the job. SurveyMonkey: Survey platform with an AI Survey Generator, Build with AI and Analyze with AI, used by more than 260,000 organizations to collect employee, customer and audience feedback. Synthesio: Consumer intelligence platform from Ipsos that analyzes social, search and ecommerce data, with Signals GenAI turning real-time consumer signals into insights and campaign ideas from a library of 30+ preset prompts.

Which is cheaper, SurveyMonkey or Synthesio?

SurveyMonkey: from $39/mo. Synthesio: see pricing.

Do SurveyMonkey and Synthesio have free plans?

Only SurveyMonkey has a free plan.

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