Shortlist by what you need
Start here if you know why you are leaving B12.
Want the closest match?
Butternut AIMost similar to B12 in what it does, its category and its price.
Visit (opens Butternut AI in a new tab)Need a free plan?
DurableHas a free plan, rated 4.7 out of 5.
Visit (opens Durable in a new tab)Want to pay less than B12?
Pineapple BuilderFrom $12/mo, against from $49/mo for B12.
Visit (opens Pineapple Builder in a new tab)Want the best rated?
Wix AI Website BuilderRated 4.2 out of 5 in our review, against 4.4 for B12.
Visit (opens Wix AI Website Builder in a new tab)
At a glance
Green means better than B12, red means worse. Prices are starting prices per month.
| Tool | Our rating | Starts at | Free plan | Best for | Compare |
|---|---|---|---|---|---|
| 4.4 | $49/mo | Yes | AI drafts your site, then a human team actually polishes it | ||
| 4.0−0.4 | $20/mo$29 less | Yes | Describe your business once, get a finished site with minimal editing | vs B12 | |
| 4.7+0.3 | $25/mo$24 less | Yes | Marketed around generating a usable website in about 30 seconds | vs B12 | |
| 3.7−0.7 | $29/mo$20 less | Yes | Describe your business, get original AI-generated logo concepts in seconds, then fine-tune on a full design canvas - free until you download. | vs B12 | |
| 3.4−1.0 | $20/mo$29 less | No | Describe your business and AI builds a full website in under 5 minutes - copywriter, designer and product-image generator rolled into one, no coding or design skill needed. | vs B12 | |
| 4.2−0.2 | $17/mo$32 less | Yes | AI generation from one of the most recognized website builder brands | vs B12 | |
| 3.8−0.6 | $12/mo$37 less | Yes | Describe a business and get a working website with copy, SEO and booking built in. | vs B12 | |
| 3.5−0.9 | Free | Yes | Builds a website and its content from a guided question-and-answer flow. | vs B12 | |
| 4.2−0.2 | $15/mo$34 less | Yes | A no-code builder that keeps real design control over AI output | vs B12 |
The alternatives in detail
In order of how closely each one matches B12.

Butternut AI
4.0$20/mo
vs B12$29 less−0.4
Describe your business once, get a finished site with minimal editing.
- Full site generation from a single business description
- Copy, images, and layout generated together
- Minimal further editing needed after generation
Generates a genuinely complete site rather than a rough draft
Less granular manual control than a hands-on website builder

Durable
4.7$25/mo
vs B12$24 less+0.3
Marketed around generating a usable website in about 30 seconds.
- Website generation marketed at roughly 30 seconds
- Bundled invoicing and basic CRM tools
- Automated marketing copywriting
Among the fastest generation claims in this category
Speed-first generation may need more manual refinement for a polished result

LogoMakr
3.7$29/mo
vs B12$20 less−0.7
Describe your business, get original AI-generated logo concepts in seconds, then fine-tune on a full design canvas - free until you download.
- AI-generated logo concepts from business name, industry, and style
- Full drag-and-drop design canvas for refinement
- Editable professional starting templates
Free to design and preview - only pay when you download
Self-design output quality still depends on how much you refine it

Sitekick
3.4$20/mo
vs B12$29 less−1.0
Describe your business and AI builds a full website in under 5 minutes - copywriter, designer and product-image generator rolled into one, no coding or design skill needed.
- AI-generated full website (copy, design, images) from a text description
- Site generation in under 5 minutes
- Drag-and-drop customization editor
Generates complete sites - copy, design, and imagery - not just a layout template
Entry pricing ($20/month for just 1 site) adds up for anyone managing multiple sites

Wix AI Website Builder
4.2$17/mo
vs B12$32 less−0.2
AI generation from one of the most recognized website builder brands.
- AI site generation from a business description
- Built on Wix's long-established, template-rich platform
- Massive existing template library since 2006
Strong existing brand recognition and trust among small businesses
Free tier includes Wix branding on the published site

Pineapple Builder
3.8$12/mo
vs B12$37 less−0.6
Describe a business and get a working website with copy, SEO and booking built in.
- Site generated from a description of the business
- AI-written copy with a drag-and-drop editor
- AI SEO assistant and blogging tool
Generated copy beats a blank page for a non-writer
Generated copy reads like generated copy until edited

TurnCage
3.5Free
vs B12−0.9
Builds a website and its content from a guided question-and-answer flow.
- Guided question flow instead of a blank prompt
- Generates site content as well as layout
- Three-step path from questions to a published site
Guided questions elicit content a prompt box would not
Output is conventional rather than distinctive

Dorik
4.2$15/mo
vs B12$34 less−0.2
A no-code builder that keeps real design control over AI output.
- AI-generated starting site with a fuller no-code editor
- Real control over layout, spacing, and element positioning
- Built-in forms and basic e-commerce features
Genuine no-code editing control after the initial AI generation
More editing control also means more complexity than a fully automated builder
FAQ
Questions people ask
Is B12 free?
B12 has a free plan, and paid plans start from $49/mo.
What is the best free alternative to B12?
Durable is the highest-rated alternative here with a free plan (4.7 out of 5). Other free options: Wix AI Website Builder, Dorik, Butternut AI.
What is the cheapest alternative to B12?
Among paid plans, Pineapple Builder has the lowest starting price (from $12/mo). If you need it free, start with Durable.
How did you pick these alternatives?
We match tools on what they do, their category and their price, using the details in our directory. Ratings come from our reviews and reader reviews.
