Boomi is an integration-platform-as-a-service (iPaaS) that connects applications, data sources, and APIs across an organization's software stack, and has expanded into AI-agent automation. The company was founded in 2000 in Berwyn, Pennsylvania, by Rick Nucci and Brian Mozhdehi, pioneered the iPaaS category with its cloud-based AtomSphere platform in 2008, was acquired by Dell in 2010, then sold to private equity firms Francisco Partners and TPG for $4 billion in 2021, and now operates as an independent company again.
A visual, low-code integration builder connects endpoints without hand-written middleware code, and machine learning has been built into the connection-mapping engine for years to suggest field matches automatically. In 2024 Boomi introduced Agentstudio, a framework for building and deploying AI agents that can execute integration and automation tasks rather than only move data between systems.
It fits mid-size to large enterprises running dozens of connected systems, such as ERP, CRM, and data warehouses, that need monitored integration rather than point-to-point custom code. Pricing starts around $99/month plus $0.05 per message on the pay-as-you-go entry tier, with a Professional tier near $550/month for up to 5 connections, and Enterprise contracts that run $50,000-$190,000+ annually once negotiated.
