Shortlist by what you need
Start here if you know why you are leaving Visby AI.
Want the closest match?
ProfoundMost similar to Visby AI in what it does, its category and its price.
Visit (opens Profound in a new tab)Need a free plan?
AthenaHQHas a free plan, rated 4.1 out of 5. Visby AI has none.
Visit (opens AthenaHQ in a new tab)Want the best rated?
LumarRated 4.1 out of 5 in our review, against 4.2 for Visby AI.
Visit (opens Lumar in a new tab)
At a glance
Green means better than Visby AI, red means worse. Prices are starting prices per month.
| Tool | Our rating | Starts at | Free plan | Best for | Compare |
|---|---|---|---|---|---|
 Visby AIBaseline | 4.2 | $79/mo | No | Turns AI-visibility gaps into a prioritized task list, synced to your existing SEO data | |
| Profound | 4.3+0.1 | Not listed | No | Deploys autonomous AI agents to act on AI-search visibility, not just report on it | vs Visby AI |
 Scrunch AI | 4.0−0.2 | Not listed | No | Rebuilds your site into a lightweight version made for AI agents to crawl | vs Visby AI |
 Goodie AI | 4.0−0.2 | Free | YesVisby AI has none | Enterprise AEO platform with a distinct AI-shopping visibility suite | vs Visby AI |
 SurgeGraph | 3.3−0.9 | $390/mo$311 more | No | Get your clients cited in ChatGPT, Perplexity, and Google AI Overview - an AEO platform for agencies, scoring pages for AI-citation readiness and tracking AI-referred traffic every 5 minutes. | vs Visby AI |
 SEMAI | 3.8−0.4 | Free | YesVisby AI has none | Tracks brand visibility across ChatGPT, Perplexity, Gemini and AI Overviews, then plans the content. | vs Visby AI |
| AthenaHQ | 4.1−0.1 | $295/mo$216 more | YesVisby AI has none | Tracks and protects brand visibility across AI answer engines, not Google rankings | vs Visby AI |
 RankNow.ai | 3.4−0.8 | Free | YesVisby AI has none | 13 AI tools for keyword research, rank tracking, and SEO audits - plus an AEO Analyzer that shows how ChatGPT, Claude, Gemini, and Perplexity actually see your content. | vs Visby AI |
| Lumar | 4.1−0.1 | Not listed | No | Enterprise website optimization - crawl, monitor, QA and report across SEO, accessibility and the new GEO metrics for being cited by AI search. | vs Visby AI |
The alternatives in detail
In order of how closely each one matches Visby AI.
Profound
4.3Not listed
vs Visby AI+0.1
Deploys autonomous AI agents to act on AI-search visibility, not just report on it.
- Agents: autonomous AI workers executing optimization tasks directly
- Aim feature prioritizing high-impact weekly projects automatically
- Agent Analytics tracking how AI crawlers interact with a site
Agents execute optimization work directly rather than only recommending it
Full pricing requires a sales conversation rather than published tiers
Scrunch AI
4.0Not listed
vs Visby AI−0.2
Rebuilds your site into a lightweight version made for AI agents to crawl.
- Agent Experience Platform rebuilds sites into AI-agent-readable versions
- Cross-LLM performance tracking for prompts, topics, and entities
- Real-time AI bot traffic visibility and crawl-trend monitoring
Agent Experience Platform actively restructures sites, not just monitors them
Smaller and newer than some competitors, $4M seed round to date
Goodie AI
4.0Free
vs Visby AI−0.2Free plan
Enterprise AEO platform with a distinct AI-shopping visibility suite.
- Agentic Commerce Suite for AI shopping-agent product visibility
- Agent Experience Suite analyzing technical site health for AI crawlers
- Free tools: Agent Site Audit and AI Visibility Index
Agentic Commerce Suite addresses AI-shopping visibility specifically, a genuine niche within a niche
Full pricing requires a sales conversation rather than transparent published tiers
SurgeGraph
3.3$390/mo
vs Visby AI$311 more−0.9
Get your clients cited in ChatGPT, Perplexity, and Google AI Overview - an AEO platform for agencies, scoring pages for AI-citation readiness and tracking AI-referred traffic every 5 minutes.
- AI citation tracking across ChatGPT, Perplexity, Gemini, Google AI Overview
- AEO scoring with one-click optimization fixes
- Bulk AI-citation-optimized content generation
Named coverage across every major AI answer engine, not just one
Annual pricing ($390-$1,290) is a real commitment upfront
SEMAI
3.8Free
vs Visby AI−0.4Free plan
Tracks brand visibility across ChatGPT, Perplexity, Gemini and AI Overviews, then plans the content.
- Visibility tracking across ChatGPT, Perplexity, Gemini and AI Overviews
- Gap analysis against competitors in AI answers
- Content plan generated from identified gaps
Measures a channel most brands have no visibility into
AI-visibility optimisation is young and methods are unproven
AthenaHQ
4.1$295/mo
vs Visby AI$216 more−0.1Free plan
Tracks and protects brand visibility across AI answer engines, not Google rankings.
- Cross-platform brand visibility monitoring across 8+ AI models
- Brand Integrity Protection detecting AI hallucinations and factual inaccuracies
- Free Essential plan with starting credits
Hallucination detection addresses a risk unique to AI-search visibility
Full visibility and API access require a paid plan starting at a meaningfully higher price
RankNow.ai
3.4Free
vs Visby AI−0.8Free plan
13 AI tools for keyword research, rank tracking, and SEO audits - plus an AEO Analyzer that shows how ChatGPT, Claude, Gemini, and Perplexity actually see your content.
- AI chat for keyword research, SERP analysis, and content planning
- AEO Analyzer - see how AI search engines interpret your content
- Rank Tracker and Site Audit across 13 integrated tools
AEO Analyzer addresses AI-search visibility, ahead of most traditional SEO tools
Paid tier pricing isn't detailed on the main page
Lumar
4.1Not listed
vs Visby AI−0.1
Enterprise website optimization - crawl, monitor, QA and report across SEO, accessibility and the new GEO metrics for being cited by AI search.
- Analyze - crawl and analyse sites at any scale with prioritised issues
- Monitor - track metrics and trends across multiple domains
- Protect - automated website QA to stop regressions reaching production
Protect prevents regressions rather than reporting them after the damage
No public pricing - enterprise quoted
FAQ
Questions people ask
Is Visby AI free?
Visby AI does not list a free plan. Paid plans start from $79/mo.
What is the best free alternative to Visby AI?
AthenaHQ is the highest-rated alternative here with a free plan (4.1 out of 5). Other free options: Goodie AI, SEMAI, RankNow.ai.
What is the cheapest alternative to Visby AI?
Among paid plans, AthenaHQ has the lowest starting price (from $295/mo). If you need it free, start with AthenaHQ.
How did you pick these alternatives?
We match tools on what they do, their category and their price, using the details in our directory. Ratings come from our reviews and reader reviews.