Lumar vs Visby AI (2026): Pricing, Features & Which to Choose

Who comes out ahead

Based only on the facts in our directory. The right pick still depends on the job you need done.

Lower starting price
Not comparable
Not comparable: Lumar does not list a price
Free plan
Tie
Neither has one
Higher rating
Visby AI
4.1 against 4.2
Same job?
Yes
Both are SEO tools

Side by side

Compared on	Lumar	Visby AI
Our rating	4.1	4.2Better
Starts at	Not listed	$79/mo
Free plan	No	No
Category	SEO	SEO
Plans	See pricing	From $79/mo
Key features	Analyze - crawl and analyse sites at any scale with prioritised issues Monitor - track metrics and trends across multiple domains Protect - automated website QA to stop regressions reaching production Impact - demonstrate the results of optimization work GEO toolkit with AI search metrics for citation by answer engines	Automatically generated GEO tasks ranked by likely impact Integration with Google Analytics, Google Search Console, and Ahrefs Tracking across ChatGPT, Claude, and Gemini AEO and GEO-optimized content generation from identified gaps Prompt-performance analysis showing which queries trigger mentions
Pros	Protect prevents regressions rather than reporting them after the damage GEO metrics address AI search visibility, which most SEO tools do not measure Accessibility and SEO in one platform instead of two vendors	Prescriptive, ranked task list goes beyond monitoring-only competitors Syncs AI-visibility data with a team's existing SEO metrics directly Established user base of 2,500+ teams
Cons	No public pricing - enterprise quoted Scale-justified: overkill for a single small site Still mid-rebrand from Deepcrawl, so older documentation uses the former name	No free plan to test before committing Single-domain entry tier limits use for agencies managing multiple brands Newer category overall, less standardized metrics industry-wide
Company	Lumar	Visby, founded 2024

Prices come from each vendor's pricing page, last checked 20260831. Check the vendor before you buy.

FAQ

Questions people ask

Is Lumar better than Visby AI?

In our reviews Lumar scores 4.1 and Visby AI scores 4.2. The better pick depends on the job. Lumar: Enterprise website optimization - crawl, monitor, QA and report across SEO, accessibility and the new GEO metrics for being cited by AI search. Visby AI: Turns AI-visibility gaps into a prioritized task list, synced to your existing SEO data.

Which is cheaper, Lumar or Visby AI?

Lumar: see pricing. Visby AI: from $79/mo.

Do Lumar and Visby AI have free plans?

Neither lists a free plan.

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