Shortlist by what you need
Start here if you know why you are leaving Metricool.
Want the closest match?
BlazeMost similar to Metricool in what it does, its category and its price.
Visit (opens Blaze in a new tab)Need a free plan?
BufferHas a free plan, rated 4.4 out of 5.
Visit (opens Buffer in a new tab)Want to pay less than Metricool?
MissinglettrFrom $19/mo, against from $20/mo for Metricool.
Visit (opens Missinglettr in a new tab)Want the best rated?
SocialPilotRated 4.5 out of 5 in our review, against 4.5 for Metricool.
Visit (opens SocialPilot in a new tab)
At a glance
Green means better than Metricool, red means worse. Prices are starting prices per month.
| Tool | Our rating | Starts at | Free plan | Best for | Compare |
|---|---|---|---|---|---|
 MetricoolBaseline | 4.5 | $20/mo | Yes | Combines organic scheduling, analytics, and paid ad management in one dashboard | |
| Blaze | 4.1−0.4 | $79/mo$59 more | No | Extends past social scheduling into paid ads, landing pages, and AI outreach | vs Metricool |
 CoSchedule | 4.2−0.3 | $29/mo$9 more | Yes | A broader marketing calendar spanning blog, email, and campaigns, not social alone | vs Metricool |
 CopysAI | 3.2−1.3 | $29/mo$9 more | No | AI writes the posts, picks the optimal send time, and replies to your audience 24/7 - one dashboard for Facebook, Instagram, Twitter, and LinkedIn, from $29/month. | vs Metricool |
| Missinglettr | 4.0−0.5 | $19/mo$1 less | Yes | Turns a single blog post into a months-long automated social campaign | vs Metricool |
 Iconosquare | 4.3−0.2 | $49/mo$29 more | No | Built from an analytics-specialist heritage, not scheduling first | vs Metricool |
 Trumpet House | 3.4−1.1 | Free | Yes | Turns your X account's posts, replies and engagement signals into a daily growth brief that names what to post, who to engage with, and what to do next. | vs Metricool |
| SocialPilot | 4.5Same | $42.5/mo$22.5 more | No | Bulk-schedules 500+ posts at once and bundles review management alongside social | vs Metricool |
| Buffer | 4.4−0.1 | $5/mo$15 less | Yes | One of the category's original tools, still known for radical simplicity | vs Metricool |
The alternatives in detail
In order of how closely each one matches Metricool.
Blaze
4.1$79/mo
vs Metricool$59 more−0.4
Extends past social scheduling into paid ads, landing pages, and AI outreach.
- Learning Loop connecting organic post performance to paid ad optimization
- Coverage across eight channels: social, email, blogs, and Google Business Profile
- Paid Google and Meta ad creation included
Learning Loop connects organic and paid performance data directly
Broader scope may include capability a social-only buyer doesn't need
CoSchedule
4.2$29/mo
vs Metricool$9 more−0.3
A broader marketing calendar spanning blog, email, and campaigns, not social alone.
- Unified marketing calendar spanning social, blog, and email campaigns
- Headline Studio scoring and improving content headlines
- Free tier for limited use
Unified calendar connects social planning to the rest of marketing directly
More features require a paid plan
CopysAI
3.2$29/mo
vs Metricool$9 more−1.3
AI writes the posts, picks the optimal send time, and replies to your audience 24/7 - one dashboard for Facebook, Instagram, Twitter, and LinkedIn, from $29/month.
- AI content generation for posts, captions, and ideas
- Smart scheduling at optimal engagement times
- Centralized multi-platform management dashboard
Genuinely comprehensive - content, scheduling, ads, and analytics together
No free tier - $29/month minimum to start
Missinglettr
4.0$19/mo
vs Metricool$1 less−0.5
Turns a single blog post into a months-long automated social campaign.
- Automatic drip-campaign generation from a single blog post
- Multi-month post scheduling extracted from one source article
- Free tier for standard use
Drip-campaign generation extends a single article's social value over months
More campaigns and features require a paid plan
Iconosquare
4.3$49/mo
vs Metricool$29 more−0.2
Built from an analytics-specialist heritage, not scheduling first.
- Analytics-specialist heritage predating its scheduling capability
- Deep engagement benchmarking and competitor comparison
- No free plan, paid access only
Analytics depth exceeds what scheduling-first competitors typically offer
No free plan to test before committing
Trumpet House
3.4Free
vs Metricool−1.1
Turns your X account's posts, replies and engagement signals into a daily growth brief that names what to post, who to engage with, and what to do next.
- Daily growth brief generated from your own X activity
- Live engagement metrics pulled from the X API
- Do-more / do-less recommendations rather than raw charts
Prescriptive - it names the next move instead of leaving you to read a dashboard
Single-platform: X only, with no LinkedIn or Instagram equivalent
SocialPilot
4.5$42.5/mo
vs Metricool$22.5 moreSame
Bulk-schedules 500+ posts at once and bundles review management alongside social.
- Bulk scheduling for 500+ posts in a single batch
- Review generation and management for Google Business and Facebook
- No free plan, paid access only
Bulk-scheduling scale suits high-volume agency publishing directly
No permanent free plan beyond the trial
Buffer
4.4$5/mo
vs Metricool$15 less−0.1
One of the category's original tools, still known for radical simplicity.
- Among the first tools to popularize the social-scheduling category itself
- Deliberately simple, clean interface maintained across years of growth
- Free tier for a limited number of channels
Long-standing reputation for simplicity even as competitors add complexity
Less feature depth than larger suites built for bigger organizations
FAQ
Questions people ask
Is Metricool free?
Metricool has a free plan, and paid plans start from $20/mo.
What is the best free alternative to Metricool?
Buffer is the highest-rated alternative here with a free plan (4.4 out of 5). Other free options: CoSchedule, Missinglettr, Trumpet House.
What is the cheapest alternative to Metricool?
Among paid plans, Buffer has the lowest starting price (from $5/mo). If you need it free, start with Buffer.
How did you pick these alternatives?
We match tools on what they do, their category and their price, using the details in our directory. Ratings come from our reviews and reader reviews.