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Head to head · 2026

Act-On vs Seventh Sense

Pricing, free plans, ratings, features, pros and cons, side by side. Where one comes out ahead, we mark it.

Act-On

Lifecycle marketing automation platform for email, web, SMS and social, with AI Create for brand-compliant copy,…

4.2$900/mo

Visit Act-On (opens Act-On in a new tab)

Seventh Sense

Finds the best send time for each individual email recipient

4.4$64/mo

Visit Seventh Sense (opens Seventh Sense in a new tab)

Who comes out ahead

Based only on the facts in our directory. The right pick still depends on the job you need done.

  • Lower starting price

    Seventh Sense

    From $64/mo against from $900/mo

  • Free plan

    Tie

    Neither has one

  • Higher rating

    Seventh Sense

    4.2 against 4.4

  • Same job?

    Yes

    Both are Marketing tools

Side by side

Compared onAct-OnSeventh Sense
Our rating4.24.4Better
Starts at$900/mo$64/moBetter
Free planNoNo
CategoryMarketingMarketing
PlansFrom $900/moFrom $64/mo
Key features
  • AI Create for brand-compliant marketing copy
  • Adaptive Send for per-contact send times
  • Predictive lead scoring from engagement history
  • InSite web agent for visitor questions
  • Agentic data analysis with conversational charts
  • Per-recipient optimal send-time determination
  • Integrates as an add-on to HubSpot and Marketo
  • Based on individual historical engagement patterns
  • No self-serve free tier
  • Operating since 2014
Pros
  • AI features are named and described one by one
  • Charged by contacts emailed, with unlimited stored contacts
  • Template sharing for franchise and branch models
  • Genuine per-recipient timing personalization, not a single scheduled blast
  • Works as an add-on without replacing existing email platforms or content
  • Long operating history refining this specific optimization
Cons
  • Starts at $900 a month, high for small teams
  • No free plan or self-serve trial named
  • Enterprise pricing requires a quote
  • No free tier to test before committing
  • Requires an existing HubSpot or Marketo setup to integrate with
  • Narrow scope, doesn't address content or broader campaign strategy
CompanyAct-On SoftwareTelepath Data, Inc., founded 2014

Prices come from each vendor's pricing page, last checked 20261012. Check the vendor before you buy.

FAQ

Questions people ask

Is Act-On better than Seventh Sense?

In our reviews Act-On scores 4.2 and Seventh Sense scores 4.4. The better pick depends on the job. Act-On: Lifecycle marketing automation platform for email, web, SMS and social, with AI Create for brand-compliant copy, Adaptive Send timing, predictive lead scoring, an InSite web agent and conversational data analysis. Seventh Sense: Finds the best send time for each individual email recipient.

Which is cheaper, Act-On or Seventh Sense?

Seventh Sense has the lower starting price: from $900/mo for Act-On and from $64/mo for Seventh Sense.

Do Act-On and Seventh Sense have free plans?

Neither lists a free plan.

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