SE Ranking vs Semrush (2026): Pricing, Features & Which to Choose

Who comes out ahead

Based only on the facts in our directory. The right pick still depends on the job you need done.

Lower starting price
SE Ranking
From $103/mo against from $139/mo
Free plan
Semrush
Only Semrush has one
Higher rating
SE Ranking
4.6 against 4.5
Same job?
Yes
Both are SEO tools

Side by side

Compared on	SE Ranking	Semrush
Our rating	4.6Better	4.5
Starts at	$103/moBetter	$139/mo
Free plan	No	YesBetter
Category	SEO	SEO
Plans	Core$129/mo Growth$279/mo	Pro$139/mo Guru$249/mo Business$499/mo
Key features	Comprehensive SEO suite: keyword research, rank tracking, audits, and backlinks Priced meaningfully below Ahrefs and Semrush for comparable scope No free plan, paid access only Operating since 2013 White-label reporting available for agency use	Broader marketing suite extending beyond SEO into paid ads and social One of the largest, most recognized platforms in this category Free tier for limited use Operating since 2008 Competitive research spanning organic and paid channels together
Pros	Comprehensive feature scope at a lower price than the category's largest platforms White-label reporting suits agency client work Long operating history since 2013	Broader marketing scope connects SEO to paid and social strategy directly Free tier available to start before a paid commitment Long operating history and strong industry recognition
Cons	No free plan to test before committing Smaller brand recognition than Ahrefs, Semrush, or Moz Data depth in some areas may not match the very largest, priciest competitors	Among the higher prices in this category for full access Broader marketing scope may include capability a pure-SEO buyer doesn't need Breadth of features adds a real learning curve for newcomers
Company	SE Ranking, founded 2013	Semrush, founded 2008

Prices come from each vendor's pricing page, last checked 20260703. Check the vendor before you buy.

FAQ

Questions people ask

Is SE Ranking better than Semrush?

In our reviews SE Ranking scores 4.6 and Semrush scores 4.5. The better pick depends on the job. SE Ranking: A comprehensive SEO suite priced below the category's largest platforms. Semrush: One of the category's largest platforms, extending well beyond SEO into a full marketing suite.

Which is cheaper, SE Ranking or Semrush?

SE Ranking has the lower starting price: from $103/mo for SE Ranking and from $139/mo for Semrush.

Do SE Ranking and Semrush have free plans?

Only Semrush has a free plan.

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