Asana, founded on December 16, 2008 by Dustin Moskovitz and Justin Rosenstein, both previously at Facebook, built one of the most widely adopted work management platforms, and has layered AI features on top of its established task, project, and workflow structure rather than launching as an AI-first product.
Asana's AI functions as a project-structuring assistant more than an autonomous agent: describe a goal in plain language and it breaks that goal down into tasks, milestones, and dependencies, with a newer beta feature called AI teammates extending that toward more active collaboration inside existing projects rather than only structuring them.
Asana's Personal plan is free for up to two users, with Starter at $10.99 per user per month billed annually, Advanced at $24.99 per user per month, and Enterprise tiers priced on request. For a team already running project and task management in Asana that wants AI to handle initial project structuring rather than a separate planning tool, Asana's built-in AI assistant addresses that directly.







